Get ready for a bold statement – every company that plans to survive to 2030 and beyond must come to terms that they ARE a technology company. Those who run tech companies already, I’m sure you already know this. But those of you who fear they aren’t tech-savvy or who downright resist improvement through technology are doomed unless you read on and take this message to heart.
Technology isn’t just an industry sector, it is a foundation for every industry. Just as you need other supporting functions of your business like finance, sales, marketing, human resources, etc., you must invest in technology that helps you gain efficiency in your business processes. It is your systems for getting things done that most likely need to be turned into software to speed up, standardize and distribute the core functions of your business so that they can be automated or streamlined when they are done by your team, vendors or customers.
Have you noticed that many companies are making their customers fill out forms online to create accounts? Most customer service is accessible online. Your account questions get answered on a website, app or automated phone system. Getting software to perform these routine tasks is allowing these companies to grow rapidly at a higher profit margin, so they will have more cash to grow. These companies have already discovered and acted on the bold statement that they are tech companies and have outsourced customer care functions to you! Most of the products and services you purchased to run your company in the past few years were probably sold to you online with limited human contact.
If you aren’t already automating, delegating and distributing your work through technology, your competitors are. Your customers expect an increase in the ease and speed of interacting with companies. The costs of doing business with them are having a great user experience, usually delivered through thoughtfully designed software.
Start your technology company revolution by identifying the functions of your business that take the most time and therefore cost the most. If you can invest in software projects that streamline those functions, you can cut costs and increase your profits.
Need help tackling the next phase of technology in your business? We can help you put together a dream team to turn your company into a company that is winning with technology in the next decade. Contact Us to Explore a Business Process Improvement Software Project.